
Tondach Česká republika
Brand: Tondach burnt roof covering
Product: Wide assortment of Tondach burnt roof coverings and ceramic accessories, Tondach tuning.
Communication of Tondach brand and products oriented to production and high quality of burnt roof coverings, complete assortment and technology. Preparation of press releases, special adrenaline sport and social event organization.
- Brand PR
- Continuous Media Relations
- Corporate Identity
- Social Events

UPC Česká republika
Brand: UPC Direct - provider of cable and satellite TV broadcasting in the Czech Republic
Product: Wide range of programs transmitted by cable TV UPC and satellite TV UPC Direct.
Continuous communication related to UPC Direct brand, focusing on advantages of provided services, promotion of time-limited actions. Preparation of program information and thematic articles.
- Brand PR
- Continuous Media Relations
- Contests
- Special Products

UPC Česká republika
Brand: Internet connection chello
Product: Internet connection chello - high-speed connection through cable TV UPC, targeted to households and firm clients.
Communication in titles focusing on selected target group, special emphasis put on news and practical exploitation of internet by publics.
- Product PR
- Contests

European Union
Brand: European Union
Product: Anti-discrimination Campaign.
Preparation of special projects, e.g. Run for Diversity or Truck tour. Up-to-date of Czech anti-discrimination campaign website, communication in media, preparation of press conference, forming of work group of cooperating organizations, coordination of its activities and cooperation in organizing of different events, coordination of Journalist Award.
- Product and Image PR
- Continuous Media relations

Media Consulta
Brand: European Union
Product: Project EYES (European Year of Education through Sport).
Preparation of press conference, cooperation in EYES websites (Czech version), communication in media, cooperation with the Czech Ministry of Education, Youth and Sports.
- Product and Image PR
- Continuous Media relations

VERONAFIERE
Brand: international fairs and exhibitions
Product: Fieragricola, Vinitaly, Sol, Enolitech, Abitare il Tempo, Marmomacc, Fieracavalli
Information service before as well as after fairs and exhibitions, pointing-out special sections or some interesting events of the accompanying programme.
- Product PR
- Brand PR

Wüstenrot
Brand: Wüstenrod building society (thrift)
Product: Building society Wüstenrod ranks among the most progressive thrifts that combine individual approach to the customer with top quality of services.
Preparation of texts for paid articles (advertorials) in dailies: Bohemia, Mladá Fronta Dnes, Právo, and Lidové noviny.
- advertorials

Beiersdorf
Brand: NIVEA
Product: www.nivea.cz / www.nivea.sk - the web presentation of the Beiersdorf company focused on the NIVEA brand and its comprehensive product range and provided also advice and guidelines how to improve one`s health, complexion, and condition, and a host of other interesting materials.
Czech and Slovak localisation of www.nivea.com. Co-ordination of the project in its entirety, including the final modifications of the text prior to Internet presentation, communication with the company ETNETERA responsible for the technical aspects of presentation.
- comprehensive responsibility for Internet presentation in the Czech Republic and the Slovak Republic

CANDY
Brand: CANDY white goods
Product: CANDY white goods - refrigerators, washers, dish-washers, combined appliances, hoods; target group: lower to medium income bracket. Separate and fitted appliances.
Continuous communication in periodicals devoted to the selected target groups. Preparation of a press conference on the occasion of ceremonial launching of a new Conta refrigerator-producing factory in Pobooany. Product PR: topics - tips for small flats, the silver appliances trend, news.
- Product PR (appliances)
- Brand PR (CANDY)
- press conference (Product PR/Brand PR)
- readers contests on various occasions in titles targeting women

CANDY
Brand: Hoover vacuum cleaners
Product: : upright and cylindrical vacuum cleaners Hoover for various applications.
Continuous communication in periodicals devoted to the selected target groups.
- Product PR (health-related aspects)
- readers contests in titles devoted to housing, social and women titles

CANDY
Brand: white goods Hoover
Product: HOOVER - luxurious white goods equipped with the most progressive technology.
Continuous communication in periodicals devoted to the selected target groups.
- Product PR

WIENERBERGER Cihlářský průmysl
Brand: Porotherm
Product: Porotherm - range of brick blocks and accessories
Preparation of a special, long-term project in the "Rady pro Hoby" periodical. Brand PR: quality of construction, education of teachers, humanitarian projects.
Communication: product quality, construction technology, quality of construction in the Czech Republic.
Focus: pages devoted to building materials
- Product PR (Porotherm products)
- Brand PR (quality)
- comprehensive services in preparation of a press conference
- continuous Media Relations
- contests

WIENERBERGER Cihlářský průmysl
Brand: Klinker/Terca
Product: Klinker/Terca - range of ceramic paving and masonry facing materials
Communication: product quality, paving technology, design
UFocus: pages devoted to design, garden, etc.
- Product PR (Klinker/Terca products)
- continuous Media Relations
- contests

WIENERBERGER Cihlářský průmysl
Brand: Porotherm
Product: Porotherm house - erecting a house with warranty
Communication - project quality, warranties, housing with certified quality
Focus: pages devoted to construction materials, construction, housing trends.
- Product PR (Porotherm house)
- Brand PR (product quality)
- preparation of press releases
- continuous Media Relations

Moravskoslezské cukrovary
Brand: "Korunní" sugar
Product: "Korunní" sugar - the first branded sugar on the Czech market; launch of a new product
Continuous communication related to the "Korunní" sugar brand and to individual types (granulated, gritted, lump, powdered) including novel products (gelatination and baking sugar), presented along with recipes (Christmas, Easter, fruit conservation), thematic articles and tips for housewives.
Compilation of a special booklet "Short Guide to Christmas Baking", starting from scratch - preparation of texts, selection of pictures, co-ordination of DTP studio work (20 pages printed on glossy paper)..
Special project "Sugar as Food", where six physicians - specialists (general practitioner, sports specialist, paediatrist, gynaecologist, diabetologist, and dentist) express their opinion of suitability of sugar in human food.
Conclusion: sugar has a place as a source of energy, but care must be exercised as to the amount.
Negotiations concerning exclusivity in thematic supplements and compilation of materials in close co-operation with the editors.
- continuous Media Relations
- Product PR (various sugar types, novel products)
- Brand PR ("Korunní" sugar)
- readers contests in women periodicals
- compilation of a thematic booklet

Zámek Loučeň (Castle Loučeň)
Brand: Zámek Loučeň (Castle Loučeň)
Product: Castle Loučeň and a unique labyrintharium like a excursional destination
Proposal and realisation of press trips in Italy and Great Britain, organisation of press conference, preparing of press releases, PR activities to re-opening of the castle Loučeň.
- Media relations
- Organisation of press trips
- Organisations of press conference

Brand: Vinařský fond ČR
Product: Presentation of wine tourism in the Czech Republic
Preparing of press releases and other materials for journalists, media relations and continuous communication in periodicals devoted to the offer and services of tourism related to wine production. Organization of press trips and conferences, other projects.
- Continuous media relations
- Organization of press conferences

State castle Vranov nad Dyjí
Brand:
Product: National cultural monument, one of the most noteworthy Baroque buildings in central Europe
Product communication with a view to interior expositions, seasonal and short-term exhibitions, cultural program. Preparing of press releases and thematically specialized PR materials.
- Media Relations

State castle Nový Hrádek
Brand:
Product: National cultural monument situated in a unique natural locality Podyjí National Park
Product communication with a view to overall support of public informedness. Preparing thematically specialized PR materials.
- Media Relations

From our Region
Brand: Jednota, s.d., České Budějovice
Product: Design and contents of web pages From our Region: www.znasehoregionu.cz
Consulting services related to the promotion of the web site, realization of competitions and text drafting
- Web administration
- Competitions
- PR activities























